You are viewing documentation for Amazon Sales Channel 2.x / 3.x.
Refer to Amazon Sales Channel 4.0+ for updated documentation.
After July 2021, the 2.3.x release line no longer received quality updates or user guide updates. PHP 7.3 reached end of support in December 2021, and Adobe Commerce 2.3.x reached end of support in September 2022. We strongly recommend upgrading to Adobe Commerce 2.4.x to help maintain PCI compliance.

Lowest Competitor Pricing

This site contains archived merchant documentation for a version of Adobe Commerce and Magento Open Source that has reached end-of-support. The documentation available here is intended for historical reference only and is not maintained. The Adobe Commerce Merchant Documentation for current releases is published on the Adobe Experience League.

Lowest Competitor Pricing

The Lowest Competitor Pricing table displays the lowest final landing price, but is broken down into shipping price and listing price. This can be used to understand the price positioning of your competitors on Amazon.

Intelligent repricing rules can be configured to adjust your pricing based on the competitor prices.

Lowest Competitor Pricing

Default Columns

Column Description
ASIN A unique block of 10 letters and/or numbers that identify items.

For books, the ASIN is the same as the ISBN number, but for all other products a new ASIN is created when the item is uploaded to your catalog. You can find an item’s ASIN on the product detail page along with additional details relating to the item (such as size, number of pages, or number of discs).
Condition The condition of the product.
Fulfillment Channel The method of fulfillment.
Listing Price The price used for your Amazon listings.
Shipping Price The cost to ship the product.
Landed Price The listing price for the product plus its shipping price.
Feedback Rating The average rating of the competitor from their customers (0 - 100).
Feedback Count The number of ratings of the competitor from their customers.
Last Updated The date the competitor pricing was last updated.