After July 2021, the 2.3.x release line no longer received quality updates or user guide updates. PHP 7.3 reached end of support in December 2021, and Adobe Commerce 2.3.x reached end of support in September 2022. We strongly recommend upgrading to Adobe Commerce 2.4.x to help maintain PCI compliance.

SEO Best Practices

This site contains archived merchant documentation for a version of Adobe Commerce and Magento Open Source that has reached end-of-support. The documentation available here is intended for historical reference only and is not maintained. The Adobe Commerce Merchant Documentation for current releases is published on the Adobe Experience League.

Search engine optimization is the practice of fine-tuning the content and presentation of a site to improve the way the pages are indexed by search engines. Magento includes a number of features to support your ongoing SEO effort.

Commerce Resources

See the latest eBooks to gain access to expert insight and online business resources to help develop and improve your store.

Meta Data

Learn more about adding and enhancing keyword-rich meta data for your site and store.

Using a Sitemap

A site map improves the way your store is indexed by search engines, and is specifically designed to find pages that might be overlooked by web crawlers. A site map can be configured to index all pages and images.

URL Rewrites

The URL Rewrite tool lets you change any URL that is associated with a product, category, or CMS page.